We are chatting about some untapped potential that is LinkedIn Advertising with LinkedIn Ads Expert AJ Wilcox.
Last time we spoke you shared the different ways we, as entrepreneurs, can advertise using LinkedIn. Why is it such untapped potential?
- What changes have taken place over the past year?
- Video Ads are new – can you share what they are like, what is the cost?
- Lead Gen Form Ads – similar to Lead Ads in Facebook are also new!
- What are the benefits of LinkedIn Ads over Facebook?
- What is the new 4th Ad format Dynamic Ads and why it may feel like the creepiest one? It works great for getting company page likes.
- They also have carousel ads!
- Where should we start and what do we need to get started?
- What is the best type of campaign to start with in LinkedIn?
AJ Wilcox is a LinkedIn Ads pro who founded B2Linked.com, a LinkedIn Ads-specific agency, in 2014. These LinkedIn official partners manage among the world’s most sophisticated accounts worldwide. He's a ginger & triathlete. He & his wife live in Utah, USA with their 4 kids, and his company car is a gokart.