Info

Smooth Business Growth – 15 Minutes Of Pure Marketing Strategies Proven To Move The Needle

Entrepreneurs are often starved for time but passionate about moving the needle in their business growth. We want to help entrepreneurs learn powerful strategies about content, online and social media marketing and just great tips and strategies to grow their business and boost success.
RSS Feed
Smooth Business Growth – 15 Minutes Of Pure Marketing Strategies Proven To Move The Needle
2020
January


2019
December
November
October
September
August
July
June
May
April
March
February
January


2018
December
November
October
September
August
July
June
May
April
March
February
January


2017
December
November
October
September
August
July
June
May
April
March
February
January


2016
December
November
October
September
August
July
June
May
April
February


All Episodes
Archives
Now displaying: September, 2019
Sep 20, 2019

Who out there has said that they get business through word of mouth? A ton of us right? Well today we are going to chat with Bill Bice who has created a new approach to marketing, one that fuses technology and expertise together to deliver marketing-as-a-service for B2B and law firms at scale. He’s going to share how to turn conversations into conversions with word of mouth marketing. Here are some questions I asked.

  • We hear so many entrepreneurs say that they get the bulk of their business through ‘word of mouth’. To me that means referrals but I know your business calls ‘Word of Mouth’ a form of marketing – what do you mean by that?
  • You also talk about conversational marketing – is that related? How does it impact our business and what can we do to optimize and leverage it?
  • Is ‘social selling’ the same thing?
  • Your business creates Word Of Mouth Websites – what’s the difference?
  • In an automated landscape how do we create more ‘conversations’ naturally?
  • How is LinkedIn underutilized?

Bill Bice has always been an entrepreneur, starting his first company at age 14, putting on road races with corporate sponsors. At 18, he started ProLaw Software, the first integrated ERP for law firms. After selling the company to Thomson Reuters, Bill became a VC as a founding partner in the Verge Fund, investing in high tech, high growth companies in the Southwest.

One of the core things that Bill has learned in building and investing in companies is that the go-to-market is always the hardest part of growing a business. He got so frustrated in trying to get great marketing for his companies that he decided to tackle the problem. A programmer at heart, Bill founded boomtime, tackling marketing as a technology problem. It turns out that when you follow the data, really good things happen. That’s why boomtime built the world’s first marketing-as-a-service platform: fuse. boomtime’s marketing strategists follow the data: they already know what will work. Instead of reinventing the wheel, boomtime applies proven marketing techniques at scale.

WEBSITE - https://www.boomtime.com/

Sep 6, 2019

We KNOW that writing a book is key in creating your authority platform and showcasing yourself as an expert, but for many (including me) it feels like such a big task to get it done. This is why I had to have Mitchell Levy on my show. Not only is he a best selling author of over 60 books BUT he is the AHA Guy with AHAthat.com helping people get their book out with ease.

  • Why do we struggle so much in getting a book DONE? What is the biggest hurdle in writing a book, to me it’s the getting what’s in your head onto paper and finding the time!
  • You talk about CPoP (Customer Point of Pain). When we look at writing a book, why should this be our focus?
  • Is a book outline crucial and what are some do’s and don’ts?
  • Where do many entrepreneurs go wrong when writing a book?
  • What is the easiest way to break down the process, as it feels so overwhelming?
  • How can we outsource help?

Global Credibility Expert Mitchell Levy (pronounced Lee Vee) is a TEDx speaker and international best selling author of over 60 books. As The AHA Guy at AHAthat (https://AHAthat.com), he helps to extract the genius from your head in a two hour interview so that his team can ghostwrite your book, publish it, distribute it, and make you an Amazon bestselling author in four months. He is an accomplished Entrepreneur who has created twenty businesses in Silicon Valley including four publishing companies that have published over 800 books. He's provided strategic consulting to over one hundred companies, and has been chairman of the board of a NASDAQ-listed company. Mitchell has been happily married for twenty-nine years and regularly spends four weeks in Europe with family and friends.

www.MitchellLevy360.com

www.AHAthat.com/author

LinkedIn: Linkedin.com/in/MitchellLevy

Facebook: Facebook.com/HappyAbout

Twitter: Twitter.com/HappyAbout

 

1