Catherine Roy shares her remarkable journey in podcasting. She reveals her secret sauce for attracting A-list podcast guests, emphasizing the importance of authenticity and genuine relationships. Catherine also spills the beans on her "A-List Method" of networking through LinkedIn. She offers advice on overcoming imposter syndrome and highlights the power of building real connections.
Additionally, she discusses the importance of establishing a strong personal brand. If you're a podcaster looking to attract high-profile guests, this episode is a must-listen. Get ready to take your podcast to the next level with Catherine's guidance.
The art of creating a compelling pitch, and her rule of 5 gifts
Catherine’s A-List Method (Hint - using LinkedIn, and finding ‘super connectors)
How to overcome imposter syndrome and gain confidence to invite high calibre guests
The importance of personal branding that makes it easier for people to find and connect with you
How Catherine landed a nobel prize winner, and athletes to her podcast
00:00:00 - Intro
00:00:44 - The process of starting a podcast
00:02:12 - The benefits of building relationships through podcasting
00:10:31 - Overcoming imposter syndrome and building resilience
00:13:23 - Pitching oneself as a guest
00:16:06 - Criteria for selecting guests
00:27:19 - Surprising Opportunities from Podcasting
00:29:40 - The Power of Personal Branding
Head to https://LeverageYourPodcastShow.com to read the blog
>>>Start creating consistent authority-boosting content with less overwhelm using this 4 step system. Get the Podcast Leverage System Training at https://www.leverageyourpodcast.com/free
The quickest way to growing your business, in my books, is collaborating with other businesses that serves a similar audience as you. And the beauty of podcasting is that you get an instant foot in the door to have that collaboration conversation if your guest (or the host) is that fit.
So I have collaboration expert Meg Burrage of Collaboration Station on to share how to approach collaborations, your options and opportunities and how to find them.
You’ll learn:
What collaboration opportunities podcasting brings and how to create a win-win from it.
Who collaboration is right for and the best way to approach it
How to start collaborations and why building and fostering those relationships is key for it’s success
How you can be creative and still collaborate even with a small email list
What Collaboration Station can do you for you to find the perfect collaboration match
Head to https://LeverageYourPodcastShow.com to read the blog
>>>Start creating consistent authority-boosting content with less overwhelm using this 4 step system. Get the Podcast Leverage System Training at https://www.leverageyourpodcast.com/free
WOW, 100 Episodes of the Leverage Your Podcast Show! That went by fast!
I actually took the time to reflect (which I rarely do lol) and look at what has changed, what was good, what was not, and lessons along the way.
And so in celebration, I did an episode sharing 17 tips and lessons over the past 100 episodes. I cover
What processes were too complicated and forced me to let go
What advances and changes in the industry I had to ‘run with’ and learn fast
How turning to video made changes to my podcast AND my biz in the most amazing way
Limiting beliefs I had to overcome (and that you can too)
Strategies that worked and didn’t work
I hope you find them useful! It’s been a ride - and one that I plan on continuing for a long time!
Take a listen and celebrate with me!
Head to https://LeverageYourPodcastShow.com to read the blog
>>>Start creating consistent authority-boosting content with less overwhelm using this 4 step system. Get the Podcast Leverage System Training at https://www.leverageyourpodcast.com/free
Are you guessing at how to promote your podcast in a way that builds your audience and attracts new leads? Have you ever considered paid advertising methods to boost your results? My friend Tori Barker and I did a live training sharing organic and paid promotion strategies to do just that so in today’s episode I’m sharing our advice on how to turn your podcast from a passion project to a profitable marketing tool.
How to tap into paid advertising (Facebook, YouTube & Audio Ads) at ANY stage in your podcast without needing 5000 downloads and 5000 dollars.
The Podcast Leverage System that will help you create consistent authority-boosting content that attracts new leads
Proven podcast growth strategies using both an organic and paid approach.
How to turn your social media assets into Facebook Ads to double your podcast listens in the first 30 days.
Why YouTube Ads are becoming the hottest strategy today to get thousands of views in 30 days without losing your shirt (and pants!). Who doesn’t want that kind of traffic?
Head to https://LeverageYourPodcastShow.com to read the blog
>>>Start creating consistent authority-boosting content with less overwhelm using this 4 step system. Get the Podcast Leverage System Training at https://www.leverageyourpodcast.com/free